Tokyo Otaku Mode, Inc. builds businesses around spreading Japanese “otaku” culture (anime, manga, games, cosplay, etc) around the world. Started in 2011 as a Facebook page to introduce otaku culture, the service now operates several services such as a matching platform for creators and fans, or an e-commerce site to buy Japanese products abroad. Despite being a Japanese service, 99% of the people accessing Tokyo Otaku Mode are now from outside of Japan.